Ryvita and Cancer Research UK have announced their new brand partnership. Ryvita have pledged to encourage people to participate in fundraising events organised by the charity as part of their programme to achieve a healthier lifestyle.
Ryvita are partnering up with Cancer Research UK and becoming the main partners in events such as Walk All Over Cancer, Shine Night Walk and Race for Life.
As part of this newly established relationship, Ryvita have started up the “Raise more with Ryvita” initiative and will be donating £5 to the fundraising efforts of the first 5000 people who sign up to Walk All Over Cancer on cruk.org/raisemorewithryvita. They will also be taking free photos of participants at the finish line of Race for Life.
“We are delighted to announce our support for Cancer Research UK and because at Ryvita, we believe that healthy living should be enjoyable, we hope to encourage as many people as possible to take part, get active and raise money this year”, said Tessa Lomax, Marketing Manager at Jordans Ryvita.
“We are pleased to welcome Ryvita to the Cancer Research UK family of partners. The brand will be a huge support in our efforts to continue to raise funds to beat cancer sooner”, said Emily Smith, Head of Events Marketing at Cancer Research UK.
> Naomi Round
Ryvita Partner Up With Cancer Research UK
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